{"id":10601,"date":"2021-11-12T07:00:16","date_gmt":"2021-11-12T06:00:16","guid":{"rendered":"https:\/\/starthinkmagazine.it\/?p=10601"},"modified":"2026-02-12T00:46:53","modified_gmt":"2026-02-11T23:46:53","slug":"disney-verso-la-costruzione-del-suo-metaverso","status":"publish","type":"post","link":"https:\/\/starthinkmagazine.it\/lifestyle\/family\/disney-verso-la-costruzione-del-suo-metaverso\/","title":{"rendered":"Disney verso la costruzione del suo metaverso"},"content":{"rendered":"<p><em>\u201cLe iniziative che abbiamo effettuato fino a oggi sono meramente un prologo del momento in cui saremo capaci di connettere ancor pi\u00f9 da vicino il mondo fisico e quello digitale, rendendo possibile uno storytelling senza confini all&#8217;interno del nostro Metaverso Disney\u201d.<\/em><\/p>\n<p>Con queste dichiarazioni, rilasciate nel corso dell\u2019ultima relazione trimestrale agli investitori, <strong>l\u2019amministratore delegato, Bob Chapek, apre a un salto tecnologico nella realt\u00e0 virtuale del colosso americano<\/strong>. Un salto che avr\u00e0 l\u2019obiettivo di riunire le avventure raccontate nei film, nei libri, nei fumetti, e ricostruite nei parchi a tema, in un unico luogo virtuale, cos\u00ec da permettere a grandi e piccini di sperimentare ad un nuovo livello le storie che pi\u00f9 hanno amato.<\/p>\n<div id='gallery-1' class='gallery galleryid-10601 gallery-columns-1 gallery-size-large'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/starthinkmagazine.it\/starthink\/assets\/media\/2021\/11\/metaverso-disney_family.jpg'><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAYYAAADcAQMAAABOLJSDAAAAA1BMVEUAAACnej3aAAAAAXRSTlMAQObYZgAAACJJREFUaIHtwTEBAAAAwqD1T20ND6AAAAAAAAAAAAAA4N8AKvgAAUFIrrEAAAAASUVORK5CYII=\" class=\"attachment-large size-large lazy-img\" alt=\"\" srcset=\"https:\/\/starthinkmagazine.it\/starthink\/assets\/media\/2021\/11\/metaverso-disney_family-1024x576.jpg 1024w, https:\/\/starthinkmagazine.it\/starthink\/assets\/media\/2021\/11\/metaverso-disney_family-300x169.jpg 300w, https:\/\/starthinkmagazine.it\/starthink\/assets\/media\/2021\/11\/metaverso-disney_family-768x432.jpg 768w, https:\/\/starthinkmagazine.it\/starthink\/assets\/media\/2021\/11\/metaverso-disney_family-390x220.jpg 390w, https:\/\/starthinkmagazine.it\/starthink\/assets\/media\/2021\/11\/metaverso-disney_family.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" data-src=\"https:\/\/starthinkmagazine.it\/starthink\/assets\/media\/2021\/11\/metaverso-disney_family-1024x576.jpg\" loading=\"lazy\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n<h3>Una \u201ctela tridimensionale\u201d su cui disegnare nuove storie<\/h3>\n<p><em>\u201cLa mia visione <\/em>&#8211; precisa Chapek nel corso di un\u2019intervista rilasciata a Cnbc Fast Money &#8211;<em> \u00e8 usare Disney+ come piattaforma per il metaverso. Il progetto \u00e8 quello di utilizzare componenti digitali e fisiche su una &#8216;tela tridimensionale&#8217; sulla quale i narratori potranno disegnare, in modo tale da creare esperienze che di solito si trovano solo nei parchi divertimento, nei film o nei libri: tutto ci\u00f2 potr\u00e0 essere collegato senza limiti, confini o costrizioni. I nostri creativi stanno gi\u00e0 aspettando di entrare nel metaverso\u201d.<\/em><\/p>\n<h3>Quale sar\u00e0 l\u2019equipaggiamento necessario?<\/h3>\n<p>Per vivere in modo ancora pi\u00f9 coinvolgente tutte le avventure Disney, potrebbe, ad un certo punto, essere necessario un particolare equipaggiamento, come, ad esempio, un visore per la realt\u00e0 virtuale o, magari, qualche controller VR per l&#8217;interazione con la piattaforma; l\u2019amministratore delegato, tuttavia, non si sbilancia e, anzi, sottolinea di non escludere altre possibilit\u00e0: <em>\u201cun visore potrebbe anche esserci <\/em>&#8211; dice &#8211; <em>ma non tutti dovranno per forza usarlo, l&#8217;uso di un casco non \u00e8 necessariamente nel nostro piano\u201d.<\/em><\/p>\n<p><em>\u201cAspiriamo a creare opportunit\u00e0 senza paragoni per i consumatori che vogliono vivere tutto ci\u00f2 che Disney pu\u00f2 offrire <\/em>&#8211; aggiunge Chapek davanti agli investitori &#8211; <em>dai prodotti alle piattaforme, ovunque essi si trovino. Guardando a questa prossima frontiera, e vista la combinazione unica dei nostri brand, franchise, esperienze fisiche, digitali e una portata globale <\/em>&#8211; conclude &#8211;<em> notiamo un potenziale senza limiti che ci emoziona pi\u00f9 che mai in vista del prossimo centenario della Walt Disney Company\u201d.<\/em><\/p>\n<div id=\"start-712917151\" class=\"start-ann_fine-articolo start-entity-placement\"><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-3991621000685762\" crossorigin=\"anonymous\"><\/script><ins class=\"adsbygoogle\" style=\"display:block;\" data-ad-client=\"ca-pub-3991621000685762\" \ndata-ad-slot=\"8463779802\" \ndata-ad-format=\"auto\"><\/ins>\n<script> \n(adsbygoogle = window.adsbygoogle || []).push({}); \n<\/script>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>\u201cLe iniziative che abbiamo effettuato fino a oggi sono meramente un prologo del momento in cui saremo capaci di connettere ancor pi\u00f9 da vicino il mondo fisico e quello digitale, rendendo possibile uno storytelling senza confini all&#8217;interno del nostro Metaverso Disney\u201d. Con queste dichiarazioni, rilasciate nel corso dell\u2019ultima relazione trimestrale agli investitori, l\u2019amministratore delegato, Bob &hellip;<\/p>\n","protected":false},"author":22,"featured_media":10606,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[22,4936],"tags":[4363,4364,4362,44],"class_list":["post-10601","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-family","category-lifestyle","tag-metaverso","tag-metaverso-disney","tag-the-walt-disney-company","tag-vr"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Disney verso la costruzione del suo metaverso - Starthink Magazine<\/title>\n<meta name=\"description\" content=\"Un salto tecnologico del colosso americano, che riunir\u00e0 storie e personaggi di film, libri e fumetti, in un unico luogo 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